So you want to start a website. Or a podcast. Or a blog, YouTube channel or any other media outlet. Being able to talk about the things you love and live it every day sounds awesome. And it is. But things have changed, and the publications that are figuring out the right mix brand partnerships and editorial are the ones that are thriving.
GearJunkie.com Founder and Editor Stephen Regenold has built a sizable team and business pursuing the activities he loves. He's able to climb, ski, hike and explore the outdoors and it's all "business". If that's not the definition of a dream lifestyle business, I don't know what is. But he's able to do that and support a staff of eight, each following their own passion to provide comprehensive coverage of the outdoor industry and life. Here's how he's done it.
As always, for full show notes, time stamps and more, check the blog at http://www.thebuildcycle.com